What percentage of WNBA viewers are female? In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise, and Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. The showdown recorded 789,000 viewers, peaking at a million for the primetime presentation. The 2021 Finals are the most viewed since the 2017 Finals between the LA Sparks and the Minnesota Lynx, which registered 563,000 viewers. 6 seeded Dallas Wings and former Rookie of the Year Allisha Gray travel to Connecticut and 2021 WNBA MVP Jonquel Jones to take on the third seeded Sun on ESPNU and NBA TV at 8 p.m. Meanwhile, Sabrina Ionesculed the league in jersey sales. Sign up for free newsletters and get more CNBC delivered to your inbox. For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. Last year, Sabrina Ionescu went first to New York. WHAT a @WNBA season State of League . 1 overall pick in the WNBA draft Saturday, April 17, 2004, in Secaucus, N.J. (AP Photo/Bill Kostroun). A WNBA roster has a maximum of 12 players, whereas an NBA roster has a maximum of 15 players and a minimum of 12. Level of interest in WNBA in the United States as of May 2022, by gender [Graph]. What might be better is a carryover buzz from Womens College Basketball. Are you interested in testing our business solutions? All stats are from the 2018-2019 NBA season and the 2019 WNBA season. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. Sunday's Game 1 of the ALCS on TBS drew 2.07 million viewers. If you are an admin, please authenticate by logging in again. MPG Minutes Per Game . The strong showing in 2021 made it the most-viewed postseason since 2014. As for the WNBA post-season, it was the most viewed since 2014. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. However, the shrinking interest is more than a concern. "Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s)." The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. Phoenix Mercury guard Diana Taurasi (3) shoots between Minnesota Lynx forwards Damiris Dantas (12) and Napheesa Collier (24) during an WNBA playoff basketball game on Thursday, Sept. 17, 2020, in Bradenton, Fla. WNBA players have contended for some time that their pay is unfair, that they deserve something closer to what their male counterparts in the NBA are paid. For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers. 1 Connecticut Sun and the No. Former Baylor guard and current New York Liberty draft pick DiDi Richards has a projected sponsorship value of $254 thousand based on her social media impressions calculated by Zoomph. Womens tennis is as popular or more popular than the mens game, and womens gymnastics is much more popular than the mens sport. Digital: A record was set for the traffic the WNBA site saw online. Learn more about how Statista can support your business. So while television ratings were down 16 percent in the regular season, the league was pleased to simply be on more screens and in more minds during a blitz of sports in the late summer. The league started the 25thseason by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. No, the NBA won't get axed. Additionally, the WNBA saw an increase in the opening weekend and postseason viewership last season while it alongside the NBA return to play, the NWSL Challenge Cup, and the NHL return to play. Got a confidential news tip? The WNBA capped off the season by announcing that WNBA League Pass, the leagues out-of-market regular season live game package that also features highlights and off-the-court content from the 2022 season as well as every archived game since the 2015 season, would now be available through Roku. Learn more about how Statista can support your business. In addition to ESPN, this years WNBA games are being broadcast on Amazon Prime Video for the first time. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. U.S. Bank joined the leagues growing lineup of WNBA Changemakers, which include AT&T, Deloitte, Nike, and Google. Alex Ovechkin has led the Capitals this season with 33 goals, 24 assists, and 244 shots on goal. All Rights Reserved. You only have access to basic statistics. LPGA golfers face the same challenge. Are you interested in testing our business solutions? 2), the Las Vegas Aces (No. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. To use individual functions (e.g., mark statistics as favourites, set Few basketball fans were tuned in to see Peddys shot. In particular, the three stars of this years WNBA Finals Aja Wilson, Breanna Stewart and Sue Bird represented a clear top three in terms of social value, which Zoomph estimates based on the digital engagements and impressions these athletes generate relative to the approximate advertising costs on social media platforms. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). As part of the agreement, the league established a new platform, WNBA Changemakers, to attract corporate investment in the league. The champion Chicago Sky sold out both of their home games during the Finals and ticket . Half of that 66% are Black males despite the fact that black men make up around 7% of the US population as a whole. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. Please create an employee account to be able to mark statistics as favorites. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). Several college stars embarked on their WNBA journey today as all 12 teams officially opened training camp. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. The athletes are your vehicles to their fans, if you can get the league and their athletes to retweet, reshare, comment or like your content, their fans will follow suit.. The championship game (Oct. 17, ESPN) registered 417,000 viewers and peaked with 623,000 viewers, up 32 percent from 2019s Game 4 between the Connecticut Sun and the Washington Mystics. Earlier this month, the Women's College World Series three-game championship series between Oklahoma and Florida State averaged 1.84 million viewers on ESPN up 15% from 2019. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. The WNBA's Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Plus, we discuss some fun attendance facts that might surprise you, and what led to 69 million social media impressions for the league this year. The playoffs were the most-watched since 2014. The ratings also represent a 63 percent increase from those in 2020. Liston 7 pts 2 reb 2 ast (gets back up minutes at 2/3 behind the starters and Wright 10-15 min) Hooper 7 pts 3 reb (backs up Powell, Hodges, TJJ, and GloJo at 3 and 4 for 15-20 minutes a night) Marshall 5 pts 3 reb 1 ast 1 stl (gets 10-15 minutes off bench behind Carson and Cappie at the 2 spot) Sims barely edges out Ogwumike for rookie of the . Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . This season represented the first time the Sky were represented in the top team merchandise rankings since 2016 thats the Candace Parker effect! most-watched NCAA Tournament game in 10 years, WNBA Viewership & Ratings Growing In 2021, Fans prefer to attend Seattle Storm games on, During the WNBAs first season, the Phoenix Mercury had the highest a, In 2008 the Detroit Shock were the WNBA Champions. It wasnt until 1984 that the Olympics created a marathon for women. As a Premium user you get access to the detailed source references and background information about this statistic. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. It was the first WNBA game post All-Star Game and Olympic break airing in the afternoon on ABC. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. Shouldnt the league be able to stand on its own before it offers such rewards? Currently, you are using a shared account. Available: https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/, Level of interest in WNBA in the United States as of May 2022, by gender, Available to download in PNG, PDF, XLS format, Most popular women's sports leagues in North America June 2021, Share of African Americans in pro sports in North America in 2022, by sport, NBA & WNBA annual salaries as share of league revenue in 2020, Public interest in WNBA in the U.S. 2022, by gender, Public interest in WNBA in the U.S. 2022, by age, WNBA average regular season attendance 1997-2022, Attendance at the WNBA All-Star Game 1999-2022, Average player salary in the WNBA by team 2019, Women's National Basketball Association all-time assists leaders 1997-2022, Women's National Basketball Association all-time rebound leaders 2022, Public interest in WNBA in the U.S. 2022, by ethnicity, Germany Basketball Bundesliga: aggregate attendance of ALBA BERLIN 2015-2020, Germany Basketball Bundesliga: aggregate attendance of MHP RIESEN Ludwigsburg 2015-20, Germany Basketball Bundesliga: average match attendance of FC Bayern Mnchen 2015-20, Germany Basketball Bundesliga: aggregate attendance of Telekom Baskets Bonn 2015-2020, Germany Bundesliga: average match attendance of EWE Baskets Oldenburg 2015-20, Germany: average match attendance of the Basketball Bundesliga in 2020, by team, Germany Basketball Bundesliga: aggregate attendance of EWE Baskets Oldenburg 2015-20, Germany Basketball Bundesliga: average match attendance of Fraport Skyliners 2020, Germany Basketball Bundesliga: aggregate attendance of GIESSEN 46 2016-2020, Germany Basketball Bundesliga: average match attendance of ALBA BERLIN 2015-2020, Germany Basketball Bundesliga: average match attendance of Telekom Baskets Bonn 2020, Germany Basketball Bundesliga: average match attendance of BG Gttingen 2015-2020, Germany Basketball Bundesliga: average match attendance of Brose Bamberg 2015-2020, Germany Basketball Bundesliga: aggregate attendance of FC Bayern Mnchen 2015-2020, Germany Basketball Bundesliga: aggregate attendance of BG Gttingen 2015-2020, Professional basketball fan numbers in Japan 2017-2022, Germany Basketball Bundesliga: aggregate attendance of ratiopharm ulm 2015-2020, Germany Basketball Bundesliga: aggregate attendance of Brose Bamberg 2015-2020, Find your information in our database containing over 20,000 reports. Access to this and all other statistics on 80,000 topics from, Show sources information Ultimately, its a missed opportunity for the WNBA. The WNBA Playoffs will feature a maximum of 27 games, all available across ABC, ESPN, ESPN2, ESPNU, the ESPN App and NBA TV. The WNBA is riding a wave of momentum former All-Star Adrienne Goodson believes the league hasn't seen since its early days. Business Solutions including all features. Statistics; Cookie statement . 1 seeded Las Vegas Aces and WNBA All-Stars Aja Wilson and Kelsey Plum on ESPN at 10 p.m. As a media company, I would align with the WNBAs fan culture on social, Scott said. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike. (Photo by Julio Aguilar/Getty Images), Ackerman, right, after the Mercury chose her as the No. Show publisher information I was beginning to question how the Las Vegas Aces could even afford the roster they currently have: 2022 All-WNBA First-Team and WNBA All-Star MVP Kelsey Plum, 2022 WNBA Champion and Finals MVP Chelsea Gray, 2020/2022 WNBA MVP and 2022 Defensive Player of the Year A'ja Wilson and, oh yeah, now Candace Parker, too. It seems preposterous now, but only 50 years ago womens high school sports largely did not exist. The WNBA capped off its historic 25thregular season by delivering its most-watched season since 2008 for its television partners ABC, CBS, ESPN and ESPN2 viewershipwas up 51% over the 2020 season. Still, there were times that WNBA oversaturation bit the league. The three-game series averaged 848,000 viewers. On TNT, in the measurement from 2011-12, NBA viewership is down 40%. Statista. Because it's time., This is a BETA experience. The Olympics didnt allow women to run an event longer than 800 meters until the 1972 Games, when the 1,500-meter run was added to the program; meanwhile, the men were also contesting longer distances 3,000-meter steeplechase, 5,000 meters, 10,000 meters and the marathon. The leagues fixtures were averaging 357,000 viewers across ABC, ESPN and ESPN2 after the first five games of the current campaign, which is the WNBAs 25th season. Atlanta Dream Team Store; . ET, followed by the eighth seeded Phoenix Mercury and the teams leading rebounder Brianna Turner taking on the No. The 2014 WNBA finals averaged 659,000 viewers across the ESPN channels, up 91% from the 2013 finals between the Minnesota Lynx and the Atlanta Dream which averaged 345,000. The Pac-12 and SEC commissioners will be bringing NIL issues to lawmakers, High school girls golf: 3A region recaps, Richfield, Morgan, Union and Judge Memorial claim region titles, High school boys soccer: 3A/2A second round recap from Wednesdays games, It reportedly wont be long until the Mountain West Conference eliminates divisions, Change may be on the way for the transfer portal and college football recruiting. The BarDown Podcast. That game averaged 755,000 viewers on ABC. And Game 2 of that series averaged 1.2 million viewers on ABC. A Division of NBCUniversal. According to Burack, who also cited Nielsen data, TNT's slate of NBA games declined by 19 percent compared to 2019 (from 1.5 million to 1.2 million viewers per game) while ESPN's offerings . The NBA's sponsorship revenue is about 100x the WNBA's; the NBA's cable viewership is 88x the WNBA's; and the . Dont just show up for the big moments because WNBA fans and their athletes know this. The Nielson-measured average total viewers for national telecasts of NBA games was up 8% from the 2016-17 season at 1.28 million. If you are an admin, please authenticate by logging in again. The WNBA reached several milestones in its landmark season. Need Photos? That likely gives the WNBA a roadmap forward and helps create a proof of concept for a league that is engaged politically and socially while remaining popular among sports fans. National Basketball Association all-time triple double leaders 1946-2022, Value of National Basketball Association franchises 2022, National Basketball Association all-time assists leaders 1946-2023. The WNBAs problem is simple: It doesnt generate the interest or the revenue to support a pay structure anywhere close to what the mens game can offer. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). You cant ask for anything better than to have a 15% increase (for the Finals) when the NBA Finals is down 49%, John Lewis of Paulsen Sports Media Watch said. Saturdays inaugural fixture on the streaming service saw the Atlanta Dream secure a thrilling 90-87 win over the New York Liberty in overtime. In particular, the deciding Game 3 of the Finals fit perfectly the formula that Lewis has observed tends to serve up the best ratings for the league. Which was a drop of 16% on the previous year. According to Deadline.com, the New York Knicks and Boston Celtics double-overtime game averaged 1.96 million viewers, topping out at an audience size of 2.87 million late in the game. 4 Seattle Storm received a bye into the second round. Well, either way, its a tough sell for a league that cant turn a profit and survives on handouts from the NBA. We want to hear from you. The 2023 Big Ten Women's Basketball Tournament presented by TIAA marks the 30th in conference history. His season stats have been removed from the XFL website but are still available via the Guardians' Week 1 box score. At the same time, the leagues digital footprint tells a slightly different story. SportsPro. Enjoying SportsPro content? Then you can access your favorite statistics via the star in the header. The WNBA fails to generate even one percent of the NBA's $8-$9 billion in revenue. News Archive; Media Central; Game Notes; 2022-23 Dream Overseas Updates; 2023 Schedule Release; Team Store. We made the roster requirements . According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. Minnesota Lynxs Sylvia Fowles, in the final game of her illustrious career, became the first player in league history to log 4,000 career rebounds and Seattle Storms Sue Bird scored her 1,000. Washington Nationals vs Houston Astros was the most-watched MLB game of the 2019 season. That number was up 18% year over year, according to ESPN, despite the competition. New York Libertys Sabrina Ionescu became the first WNBA player to eclipse 500 points, 200 rebounds and 200 assists in a single season. Opinions expressed by Forbes Contributors are their own. Lets first take a look at the last two WNBA Drafts. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. (May 26, 2022). As a Premium user you get access to background information and details about the release of this statistic. Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) [Graph]. Strong Regular Season Growth In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch WNBA Moments on Top Shot, giving fans the ability to own dynamic in-game moments from WNBA players and legends. More people tuned into the biggest WNBA games this year, even with many more options than usual. Please do not hesitate to contact me. The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. The Washington Capitals are averaging 3.02 goals per game, 2.97 goals against per game, 20.9% on the power play, and 82.4% on the penalty kill. The womens league now has a commissioner, Cathy Engelbert. In that year, the WNBA averaged 413,000 viewers. The rest, as they say, is history. Season Type Per Mode. And Game 2 of that series averaged 1.2 million viewers on ABC. The 2021 WNBA Finals on ESPN networks and ABC Chicago Sky victory over the Phoenix Mercury averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). In addition, the league teamed up with Dapper Labs, the company behind NBA Top Shot and the Flow blockchain, to launch the first WNBA NFTs. Overall, WNBA ratings were down, but the Finals between the Las Vegas Aces and the Seattle Storm were up 15% from the 2019 five-game series between the Aces and the Washington Mystics the year prior. Official Release Opinions expressed by Forbes Contributors are their own. The Sky won their first WNBA championship after beating the Mercury 80-74. You need at least a Starter Account to use this feature. In, SportsPro. August 17, 2022, League Sets Social, Digital and Merchandising Records , In Their Final Seasons, Sylvia Fowles First Player to Record 4,000 Rebounds in a Career; Sue Bird Records 1,000 Three-Pointers Made , The 2022 WNBA Playoffs Presented by Google Tips Off Wednesday, Aug. 17. WNBA NBA NBA G League NBA 2K League. 2023 CNBC LLC. September 21, 2022. The latest figures continue a positive start to the season for the WNBA, which saw record ratings in Canada during its opening weekend, including a 325 per cent increase in average viewership. WNBA fans are between 2 to 6.6 times more likely than an average sports fan to be interested in politics and especially womens rights, said Niky Scott, a customer success manager at Zoomph.

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